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10th Global Communication Conclave held at Kolkata: Dainik Bhaskar won 11 Awards including the prestigious Chanakya Award for Social Excellence
BHOPAL: MMNN: 4 Feb. 2016

The two-day 10th Global Communication Conclave hosted by Kolkata, the City of Joy, was indeed a joyous experience. Held on January 22 -23, 2016, the Conclave had a large number of PR, media, HR, Advertising professionals, mass communication academicians and students attending.
West Bengal Minister for Women Welfare and Child Development Ms Sashi Panja was the chief guest who along other dignitaries such as Swami Jitatmananda Maharaj, Vice President, Ramkrishna Math, lighted the traditional lamp to mark opening of the Conclave.

The Conclave paid glowing tributes to late PRCI Governing Council Chairman N D Rajpal who passed away recently. His daughter Shweta fondly recalled his memories and said he was a great family man while he was always busy with his professional commitments. The delegates observed silence as a mark of respect to the departed soul.
Conclave vice chairman and PRCI East Zone Chairman B K Sahu and organising committee chairman Ravi Mahapatra, who also heads Kolkata chapter of PRCI, welcomed the guests. Ms Sashi Panja, West Bengal Women welfare and child development minister, who inaugurated the two-day conclave, focused on the communicators’ role in ensuring the safety of women and children.

In this context, she appreciated PRCI for complying with the Sexual Harassment of Women at Workplace (Prevention, Prohibition and Redressal) Act makes it mandatory for all organizations to have Internal Compliance Committees.
PRCI Chairman Emeritus and M B Jayaram referred to the Conclave theme – Digital Now-What Next – and stressed the need for all PR professionals to be abreast with the fast developing technology to be able to meet ever increasing communication challenges.

PRCI Governing Council chairman R T Kumar said the organization is spreading its pan-India network and at the time spreading wings globally. ORCI recently formed its UAE chapter and will soon set up units in Singapore, Malaysia, Australia, Germany and the US.
PRCI National Executive president B N Kumar disclosed that the Guest Faculty Pool set up by the Council is becoming popular among institutions teaching mass communication. PRCI will focus on skill development among upcoming communication professionals and periodic knowledge forums.
YCC Chairperson Geetha Shankar said the organization has launched a special drive to involve the student community and planned youth summits in Mumbai, Bangalore and Mysore.



60th Birthday of Mr. Suhalka, Editor-in-Chief of MetroMirror celebrated
BHOPAL: MMNN: 29 Dec. 2015

Mr. Shiv Harsh Suhalka, Editor-in-Chief of MetroMirror and Director of Public Relation Council of India turned 60 on Dec. 28, 2015.
The day was celebrated at Fusion Spice Banquet Hall with the who's who of the city present, noted among them Sh. Atmadeep, Information commisioner, Sh. Ganesh Sakalle, President Central Press Club, Sh Deepesh Joshi, leading Advocate, Sh. Shailendra Bagre, leading Architect, Sh. AC Chandra, Ex Chief Income-tax Commisioner and Past convenor citizens Forum, Sh. Ajay Dubey, RTI Activist and Representative Transparency International, Sh. Vijay Bandriya , Chief Editor Krishak Jagat, Sh. Girish Upadhyay, State Editor, Subah Savere, Senior Journalist Sh. Rajesh Sirothia, Sh Ajay Bokil, Sh. Samdatt Shastri, Sh. Sanjay Dwivedi, and Abhijit Chandra, Prof. Pavitra Shrivastava, Prof. Pushpendra Pal Singh, Dr. HD Verma, Sh. Shekhar Maheshwari, Sh. Vivek Verma, Sh. Pankaj Malik, Dr. M.S. Raghuwanshi, Sh. Vikas Bandriya, convenor BJP State IT cell.

....More Photos



KKR to invest $300m in Media
MUMBAI: MMNN: 16 Nov. 2015

Global investment firm KKR will commit up to $300 million to create a pan-Asian media and entertainment investment platform along with California-based media holding company, Chernin Group, in a long-term bet on Asia's fast growing digital media and technology space, including in India.
The new platform, Emerald Media, which will see KKR hold a majority stake, will primarily focus on providing capital to media, entertainment and digital media companies across Asia. Chernin Group will join as a minority co-investor in the platform. Emerald will look to acquire control or significant minority positions in growing public and private media companies.
The platform will look to invest approximately $15million-$ 75million in any investment. A substantial portion of the investments will come into India, where KKR is building a series of investment platforms. The US buyout fund has a non-banking finance company, a real estate investment platform and distressed assets platform, besides its core private equity business.
As part of the transaction, KKR will also acquire a significant minority stake in CA Media, the existing Asian media portfolio of Chernin Group.
The platform will be headed by Rajesh Kamat, who was former COO of Viacom18 Group and CEO of COLORS in India, and Paul Aiello, the current group CEO of CA Media. Aiello was the former CEO of News Corp's Star TV Asia.
The transaction, which is aimed at creating one of the largest media investment platforms in the region, is expected to get announced later this week. "The media, entertainment and digital media segment across Asia, especially in India, enjoys attractive macro fundamentals, mirroring the trajectory of the region's consumer sector," Sanjay Nayar, Member of KKR and CEO of KKR India, said.
The Chernin Group's Asia investment platform CA Media focuses on a broad range of opportunities in content creation, television networks, sports, education, advertising, and digital media.
The creation of the platform comes as Indian media and entertainment sectors are poised for a strong growth. The sectors are expected to grow at 13.9% CAGR, to touch.`19,6400 crore by 2019, KPMG said in arecent report. The growth rate is almost double that of the global media and entertainment industry, KPMG said. In India, CA Media has been building a strong portfolio that includes television and film production, live music events, youth media, digital content, intellectual property and graphic novels. Its investments in the country include stakes in content company Endemol India, music and live events company Only Much Louder, and entertainment company-Graphic India.
Deal activity in India's media and entertainment sector rose in 2014 with 61 transactions as against 26 transactions a year prior. Total size of the transactions increased to $2.4 billion from $224 million, KPMG's report said. Digitalisation, Phase III licensing of radio and 4G rollout will provide the required impetus to the industry, KPMG added.



"101 Hindi Media ke Diggaj" book presented
Our Correspondent, 01 Sep. 2015


Sh. Sanjay Dwivedi, Head, Deptt. of Mass Communication, Makhan Lal Chaturvedi National University of Journalism and Senior Journalist presented a Book written by him on
"101 Hindi Media Ke Diggaj" to Sh. Shiv Harsh Suhalka, Editor in chief of MetroMirror.Com and Secretary General of Forward India Forum - a Think-tank.
He praised the objectives of Forward India Forum and shown his interest to join the forum.





Media and Public Relations Are Complementary To Each Other –Naidu
Our Correspondent, 31 Aug. 2015

Media and Public Relations are complementary to each other and enjoy a symbiotic relationship. The two crafts should harmonise with each other instead of working at cross-purposes.
This was the sum and substance of a thought-provoking presentation by Chandrakant Naidu, a senior journalist, at a panel discussion organized by Bhopal Chapters of Indian Society for Training & Development (ISTD) and Public Relations Council of India (PRCI).
Responding to the theme of the discussion, C.K. Sardana, a senior PR practitioner, said PR people formed a useful ‘source’ for media persons. Through their understanding of various facets of their own organizations and associated areas, they were able to provide in-depth information – what the media persons really needed – which help prepare good stories for print and electronic media. It was a sort of ‘mutual help and gain’ for both, he added.
Rashmi Bhargava, Chairperson, ISTD, Bhopal Chapter and C K Sardana, Chairman, PRCI Bhopal Chapter were present. J.N. Chawdhary, a veteran marketing man, was the patron at the panel discussion. Mahendra Joshi, Secretary, PRCI proposed a vote of thanks.
In his opening observations, former Regional Editor of Hindustan Times, Chandrakant Naidu said the PR specialists excel at bringing forth the strong points of any institution to be highlighted through media. The news media cannot afford to ignore the weak points as their audience would expect them to put things in perspective.
At times the news media’s job begins where the PR specialists’ ends. In the current media scenario the lines between PR and news presentations are blurring due to commercial considerations of the media ownership.
Large number of persons from different walks of life participated in the inter-active panel discussions. Notable among them were Salil Chatterjee, Sanat Gangwal, R.N. Soni, O.P. Soni, C K Hayaran, Harsh Suhalka and Pradeep Bhargava.



PR Minister pays tributes to MD of People’s Group late Shri Ramvilas Vijayvargiya
Our Correspondent, 13 Aug. 2015

Public Relations, Energy and Mineral Resources Minister Shri Rajendra Shukla paid tributes to MD of People’s Group and Founder Trustee of Public Welfare Charitable Trust late Shri Ramvilas Vijayvargiya by laying a wreath on his body.
The PR Minister expressed profound grief over his death during visit to residence of late Shri Vijayvargiya here today.
In his condolence message, he said that late Shri Vijayvargiya had contributed significantly in making available quality health services in the state including Bhopal.
Shri Shukla said that late Shri Vijayvargiya was also an able social worker.
Shri Shukla consoled and offered condolences to late Shri Vijayvargiya’s wife Smt. Savitri Devi, brother and sister-in-law Smt. Paramanad Vijayvargiya and Smt. Pushpa Vijayvargiya, Shri Suresh Vijayvargiya,
Smt. Urmila Vijayvargiya, sisters Smt. Kasturi Bai, Smt. Kamla Devi, brother-in-law Shri Ramesh Chandra, Shri Shiv Prasad Gupta, Captain Ruchi Vijayvargiya, Captain Ambarish Sharma, Megha Vijayvargiya, Shri Mayank Vishnoi, Neha Vijayvargiya, Shri Rohit Pandit and entire bereaved family.
PR Minister Shri Shukla has prayed to the Almighty to grant peace to the departed soul and strength to the bereaved family to bear this loss.



Media plays a vital role in communicating science to people: Prof. B.K. Kuthiala, Vice Chancellor, Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal
Our Correspondent, 14 July 2015

Mr. Ranjan Mukherjee Additional Director General, Prasar Bharti, is inaugurating the media workshop on “communicating Science & Biosafety” Makhanlal Chaturvedi National University, in Bhopal today.
Empowerment of farmers by creating awareness about new agricultural technologies and to spread scientific temper is the need of the hour. While delivering the key note address at the regional media workshop on communicating Science and Bio safety for Media Personnel at Makhanlal Chaturvedi National University of Journalism and Communication, (MCNUJ&C) Bhopal today, Mr. Ranjan Mukherjee, Addl. Director General, Prasar Bharati said that the agricultural research results should go from lab to land so that the farming community will be benefited for increasing agricultural production.
Prof. B.K. khutiala, Vice Chancellor, Makhanlal Chaturvedi National University, is inaugurating the media workshop on “communicating Science & Biosafety” Makhanlal Chaturvedi National University, in Bhopal today.
Water conservation and irrigation technologies and information about high yielding varieties are to be informed to the farmers by media by rationality, enquiry and method apart from content. 62 national agricultural universities and 642 Krishi Vigyan Kendras in India are doing a commendable work in agricultural research. Kisan Channel of Doordarshan started by the Prime Minister of India aims at agricultural science communication and educating the farmers about relevant agricultural technologies and providing scientific information for increasing the agricultural production. Kisan channel will be a pioneer in creating journalistic standards in scientific reporting. Radio, Television and Print Media are mass communication channels to create awareness about agriculture biotechnology and bio safety. While delivering the inaugural address, Prof. B.K. Kuthiala, Vice Chancellor of MCNUJ&C, Bhopal said that media plays a key role in communicating science to farmers in modern farming techniques and agriculture operations for benefiting the farmers.
Prof. B.K. khutiala, Vice Chancellor, Makhanlal Chaturvedi National University, Mr. Ranjan Mukherjee Additional Director General, Prasar Bharti, and Dr. P.J. Sudhakar, ADG, PIB Bhopal are at the media workshop on “communicating Science & Biosafety” Makhanlal Chaturvedi National University, in Bhopal today.
The Green Revolution, India is a big success story in agriculture sector. The scientific innovations and research should be over-all welfare of society. Radio is a mass media which popularize the hybrid varieties of rice which was known as ‘Radio Rice’. Bio safety also includes saving the man from the mankind. Media should search for the truth and it should have a truthful reporting and objectivity. Speaking on the occasion, Dr. P.J. Sudhakar, Addl. Director General of PIB, Bhopal said that the government has taken several measures on bio safety which includes setting up of Institutional Bio Safety Committee on Recombinant DNA (IBSE), Review Committee on Genetic manipulation and Genetic Engineering Appraisal Committee. The Bio safety regulatory system is governed by rules under the Environment Protection Act, 1986.
Mr. Ranjan Mukherjee Additional Director General, Prasar Bharti, is addressing the media workshop on “communicating Science & Biosafety” Makhanlal Chaturvedi National University, in Bhopal today.
The biological warfare should not happen for the betterment of the society and world. The Cartagena Protocol for bio-safety of United Nations framed important guidelines for the biosecurity and biosafety. Indian parliament passed several legislations like Plant Varieties and Farmer’s Rights Act, Geographical Indications Goods Act and Bio-Diversity Act for fulfilling the obligations of UN Convention on bio-diversity. Prof. Geeta Bamezai of IIMC explained the objectives of the workshop.
Dr. P.J. Sudhakar, ADG, PIB Bhopal is addressing the media workshop on “communicating Science & Biosafety” Makhanlal Chaturvedi National University, in Bhopal today.
Dr. P. Sasikala, HOD, New Media Technology, MCNUJ&C welcomed the gathering. Dr. Anand Pradhan proposed the Vote of Thanks. The two day workshop is organized by Indian Institute of Mass Communication with the collaboration of Ministry of Environment & Forest and Climate Change. UNEP (United Nations Environment Program) and GEF (Global Environment Facility) are the international organizations that are associated with the project. Dr. Rayies Altaf, Project Coordinator of IIMC also participated in the workshop.



Sh. Anil Mathur promoted as Director, public Relations, MP
Our Correspondent, 8 May 2015

Additional Director of Public Relation department Sh. Anil Mathur promoted as Director- Public Relation.
Sh. Mathur started his career from Navabharat as journalist. Sh Mathur is known as honest and dynamic officer.
Various Media organisations and Journalists congratulated him. Sh. Shiv Harsh Suhalka, Editor-in-chief, METROMIRROR.COM congratulated and wished that under Sh. Mathur PR department would work more professionally and gain the lost image.
Sh. Anoop Swarup, chairman of Forward India Forum also congratulated Mr. Mathur and expected that the department would be able to build its image first and gain the confidence of the Media and general public.



PRSI celebrated PR Day
Our Correspondent, 21 April 2015

PRSI celebrated National PR Day by organising a panel discussion on "Sabka Sath Sabka Vikas"
Sh. Suresh Chouksey, Chief Editor, Sh. Sanjay Seetha, Chairman, PRSI, Sh. Shiv Harsh Suhalka, Editor-in-Chief, Metromirror.com and Director PRCI, Sh. Sanjeev Gupta, Secretary, PRSI Sh. Pushpendra Pal Singh, Sh. Vishnu Khanna, Sh. Sakalle participated in the discussion.



LNCT Group launches daily Newspaper LN Star
Our Correspondent, 21 April 2015

On the auspicious occasion of Akshaya Tritiya LNCT group launched daily Newspsper from capital. On this occasion Media and PR professionals were present.
Sh. Suresh Chouksey, Chief Editor, Sh. Sanjay Seetha, Chairman, PRSI, Sh. Shiv Harsh Suhalka, Editor-in-Chief, Metromirror.com and Director PRCI, Sh. Sanjeev Gupta, Secretary, PRSI displayed the first copy of the daily LN Star.



K G Suresh appointed as Sr. Consulting Editor at Doordarshan Kendra, Delhi
Our Correspondent, 14 April 2015

Sh. K.G. Suresh a true veteran Journalist, commentator and Media Educator has been appointed as Doordarshan's Senior Consulting Editor.



Bhopal to have state-of-the-art media centre: CM Shri Chouhan
Our Correspondent, 1 April 2015

Chief Minister Shri Shivraj Singh Chouhan has said that a state-of-the-art media centre will be constructed at Bhopal in consultation with journalists. Its architecture will be unique. Effort will be made to ensure that its foundation is laid in June. Shri Chouhan said this while talking to large number media persons who turned up at Chief Minister’s Residence here today. Public Relations Minister Shri Rajendra Shukla was also present on the occasion.
The Chief Minister said that the media centre will be autonomous. Government will cooperate in it, but there would be no intervention. Separate sub-committees have been constituted for construction of media centre’s building, running and administration. Their membership will not be permanent and of fixed term following which new members will be inducted. He said that selection of architect has been made for media centre in consultation with architects. Efforts will be made to accomplish work within time-limit.
The journalists present on the occasion included Sarvshri Mahesh Shrivastava, Lajja Shankar Hardenia, Mrigendra Singh, Arun Dixit, Rajesh Sirothiya, Anurag Upadhyay, Brajesh Rajput, Manoj Sharma, Dinesh Verma, Sunil Shukla, Manish Shrivastava, Nitendra Sharma, Vijay Das, Avdhesh Bhargava, Omprakash Mehta, Suresh Sharma, Girish Upadhyay, Ram Bhuvan Singh Kushwaha, Shashikant Trivedi, Girish Sharma, Chandra Bargal, Yogesh Tiwari, Vijay G. David, Sushri Mukta Pathak, Ravindra Jain, Prabhu Pateria, Rakesh Agnihotri, S.P. Tripathi, Sanjiv Shrivastava, Rajiv Soni, Pawan Devliya, Deepak Tiwari, Prashant Jain, Brajesh Chowkse, Vinod Khujneri, Dinesh Nigam, Shiv Anurag Pateriya, Jagdeep Singh Bains and Amit Jain etc.



Govt Plans to Set UP a Communication University
Our Correspondent, 19 March 2015

Having swept tp power partly on the strength of a clever communications strategy, the Narendra Modi government wants to make sure that those aspiring to get into journalism or other media-related jobs get the right kind of education by establishing a dedicated university.
The idea has been borrowed from China, according to officials at the information and broadcasting(I&B) ministry, and will produce world-class journalists and skilled media professionals, they said. Most of the graduates of the communication University of China, the I&B ministry's model. work for China Central Television, which is regarded as an arm of the state.
Arun Jaitley, who holds the I&B portfolio alongwith that of finance, is said to be monitoring the project's evolution closely. A senior ministry official elaborated on the vision behind the project and why a plethoa of institutes in India fall short when it comes to producing the right sort of media professionals.
"There are many institutes that offer journalism and media courses here but it has been noted that there is a lack of clarity, depth and vision," the person said. "It is the PM's idea to have a university that churns out quality journalists and media professionals. Minister Jaitley himself is looking at the development in the project. ' Some experts are sceptical about the plan.
"How open-minded and professionally diverse will this institue be is the question," said political commentator and academic Shiv Viswanathan. "Will the board be allowed to handle controversies on its own? Will the emphasis is of curriculum be on technology alone or will proach to communication with a focus on fine arts and creative writing? These are what will determine the standing of the university."
I&B secretary Bimal Julka said the primary motive is to address the growing communication needs of the country by training skilled professionals. "The architecture and approach of the university will be decided in the next few days.
Veteran journalist and educator sashi Kumar , who also the founder of the Media Development Foundation that runs the Asian College of Journalism in Chennai, said he wasn't surprised by the proposal.
Sunit Tandon, director general of the government-backed Indian Institute of Mass Communication, has been closely involved in the brainstorming."A communication university is an ambitious ides but an idea that the country needs," Tandon said.



Govt Plans to Set UP a Communication University
Our Correspondent, 18 March 2015

Having swept tp power partly on the strength of a clever communications strategy, the Narendra Modi government wants to make sure that those aspiring to get into journalism or other media-related jobs get the right kind of education by establishing a dedicated university.
The idea has been borrowed from China, according to officials at the information and broadcasting(I&B) ministry, and will produce world-class journalists and skilled media professionals, they said. Most of the graduates of the communication University of China, the I&B ministry's model. work for China Central Television, which is regarded as an arm of the state.
Arun Jaitley, who holds the I&B portfolio alongwith that of finance, is said to be monitoring the project's evolution closely. A senior ministry official elaborated on the vision behind the project and why a plethoa of institutes in India fall short when it comes to producing the right sort of media professionals.
"There are many institutes that offer journalism and media courses here but it has been noted that there is a lack of clarity, depth and vision," the person said. "It is the PM's idea to have a university that churns out quality journalists and media professionals. Minister Jaitley himself is looking at the development in the project. ' Some experts are sceptical about the plan.
"How open-minded and professionally diverse will this institue be is the question," said political commentator and academic Shiv Viswanathan. "Will the board be allowed to handle controversies on its own? Will the emphasis is of curriculum be on technology alone or will proach to communication with a focus on fine arts and creative writing? These are what will determine the standing of the university."
I&B secretary Bimal Julka said the primary motive is to address the growing communication needs of the country by training skilled professionals. "The architecture and approach of the university will be decided in the next few days.
Veteran journalist and educator sashi Kumar , who also the founder of the Media Development Foundation that runs the Asian College of Journalism in Chennai, said he wasn't surprised by the proposal.
Sunit Tandon, director general of the government-backed Indian Institute of Mass Communication, has been closely involved in the brainstorming."A communication university is an ambitious ides but an idea that the country needs," Tandon said.



MetroMirror.com to be the official online Media of 9th PRCI Global Communication Conclave
Our Correspondent, 25 Feb 2015

Leading online News magazine MetroMirror.com-published since 2003 with ten state editions in English and Hindi will be the official online Media of 9th PRCI Global Communication Conclave to be held at India Habibtat Centre at New Delhi on 13-14 March, 2015.



Save the Girl child: Dr. P.J. Sudhakar, IMPCC Chairman
Our Correspondent, 27 Jan 2015

There is an urgent need to save the girl child to protect the human rights of daughters.While addressing the Inter Media Publicity coordination Committee (IMPCC) meeting at Composite Regional Centre, Punarvas Bhavan, Khajurikalan Road, Bhopal today Dr. P.J. Sudhakar, IMPCC Chairman and Additional DG, PIB, Bhopal said that there is a need to end discrimination against the Girl Child and preventing the declining sex ratio of girls. He applauded the Beti Bacho, Beti Padhao scheme initiated by the Prime Minister of India for protecting daughters & promoting the daughter’s education for the prosperity of the nation.
The Pre-Natal Diagnostic Techniques (PNDT Act) should be implemented in letter and spirit and the sex determination tests are prohibited by law. There are several provisions in Fundamental Rights in Indian Constitution and social security legislations for protection of the girl child. The publicity of theme of the month January 2015 is unanimously accepted by the members of the IMPCC meeting as Save the girl child.
Dr. Ganesh Arun Joshi, officer-in charge of CRC, Bhopal informed the gathering about activities undertaken by CRC for identification of disability like hearing impaired, visually handicapped, physically handicapped and mentally retarded person and the courses undertaken at CRC for promotion of special Education. SMQ Niyazi rehabilitation specialist gave a power point presentation highlighting the benefits of Disability Information Line with the toll free number 18002335956 for the benefit of disable persons.
Speaking on the occasion Ms. Navneet Kaur, Director, Doordarshan (Engineering), Bhopal, said that there is need of creating awareness among the Anganwadi workers, pregnant women and doctors and staff of maternity Hospitals about Disabilities in children. GPS enabled services are to be adopted in Auto and Taxis for the safety and security of working women.
She also said the digital terrestrial transmission of Doordarshan will be commissioned by the end of the month. The officers and staff of the CRC have explained and demonstrated the services rendered to Autism, Blind, Deaf and persons with neurological disorder and manufacturing of artificial limbs in the centre.



9th PRCI GLOBAL COMMUNICATION CONCLAVE at Delhi on 13-14 March 2015
Our Correspondent, 27 Dec 2014

Public Relation Council of India(PRCI) Global Communication Conclave will be held at India Habitat centre, New Delhi on 13 and 14 March 2015.
Leading PR, Media ,Advertising ,Marketing and Branding professionals from allover India and abroad will participate in the two days conclave.
" The PRCI 9th conclave and Chanakya Awards night this year will be Grand and Unique in many ways" said Mr. Rakesh Gulati, Secretary General, PRCI.



Study to assess impact of International Media Campaign of Ministry of Tourism
Our Correspondent, 23 Dec 2014

A study “Assessment of International media campaigns of the Ministry of Tourism” was conducted in 3 countries namely USA, France and Australia to assess the impact of media campaigns launched in these countries from August, 2011 to March, 2012.
The findings of the study revealed that the campaigns were rated as excellent in terms of quality, theme and appearance with the overall perception being rated as good. The findings also revealed a positive impact of Incredible India campaigns on the targeted masses.
The survey covered travellers planning to visit other countries in the coming one year, which revealed significant impact on respondents, who decided to change their travel bookings to visit India in the coming one year after watching the Incredible India campaign advertisements. To facilitate development of tourism in a systematic and holistic manner, the Ministry of Tourism had commissioned preparation of 20 Year Perspective Plans for States/Union
Territories (UTs) at the beginning of the 10th Five Year Plan. During the 10th Five Year Plan, overall allocation of Rs. 20.00 crore was made for the Market Research activities including 20 Year Perspective Plan.
However, no separate allocation was earmarked for preparing the 20 Year Perspective Plans for States/UTs. An expenditure of Rs. 2.70 crore was incurred in preparing the 20 Year Perspective Plans for States/UTs.
Preparation of 20 Year Perspective Plans was commissioned with the objective of development of tourism in the States in a systematic manner.
These perspective plans, which give action plans for tourism development in the short-term and long-term, were sent to the State Governments/UT Administrations to guide them in initiating action for development and promotion of tourism.
This information was given by the Union Minister of State for Tourism (Independent Charge), Dr. Mahesh Sharma in reply to a starred question in the Lok Sabha today.



Passport Mela in Bhopal Tomorrow: Mr. Manoj Rai, RPO, Bhopal “Preventive Vigilance Enables To Contain Corruption”- Dr. P.J. Sudhakar, Chairman, IMPCC
Our Correspondent, 28 Nov 2014

Passport Mela will be conducted at Passport Sewa Kendra , DB Mall, SecondFloor, Bhopal tomorrow. Speaking at IMPCC Meeting at PIB, Bhopal today Mr.Manoj Rai said that one thousand persons who got the appointment for submittingPassport application and normal passport renewal application can attend the Mela.Speaking on the occasion Mr. Bharat Bhushan, Deputy Superintendent of Police, CBI,Bhopal said that one should have a self introspection for enrichment of life.
Onlyinternal vigilance can lead to a better society. Mr. Rajiv Jain, Director, DoordarshanNews said that Government departments and Public Sector Undertakings need imageand brand building to reach out to people.Mr. Khan, Director, AIR, Bhopal said thatAIR proposed to conduct Phone-in program on the aspect of issue of passports.
While addressing Inter Media Publicity Coordination Committee (IMPCC) at Press Information Bureau in Bhopal today Dr. P.J. Sudhakar, Additional Director General, PIB and Chairman IMPCC said that Preventive vigilance enables to contain corruption. There are certain institutions like CBI Anti-corruption Bureau, Enforcement Directorates, Revenue intelligence agency etc established for containing corruption. Union Government has enacted several legislations like Prevention of Corruption Act 1988, Right to Information Act 2005, Lokpal and Lokayuktas Act 2013 etc. Judiciary plays a vital role in adjudication of corruption cases. He further said that the Supreme Court delivered landmark judgements in corruption cases.
There are special judges for SPE and CBI cases for speedy disposal of cases. Citizen Charters, Ombudsman, Transparency International and social movements are working against corruption. Vigilance Cells are created in State and Central Governments Offices and Public Sector Undertakings. He also stated that the promotion of communal harmony national integration enhances patriotism.
Dr. Sudhakar said that the theme of the publicity of the next month will be “Creating Awareness about AIDS”. A feature on the theme of Vigilance Awareness written by Dr. P.J. Sudhakar, ADG, PIB Bhopal was also released on the occasion. The heads of Government media organisations like Press Information Bureau, All India Radio, Doordarshan, Directorate of Field Publicity, Directorate of Advertising and Visual Publicity, BSNL, and several public sector undertakings have also attended the meeting.
Mr. Manoj Rai, Regional Passport Officer, Bhopal addressing Inter Media Publicity Coordination Committee (IMPCC) at Press Information Bureau in Bhopal today. Dr. P.J. Sudhakar, Additional Director General, PIB and Chairman IMPCC, Ms. Navneet Kaur, Vice Chairperson, IMPCC and Mr. Rajeev Jain, Director, Doordarshan News, Bhopal are also seen.



Rajdeep Sardesai joins the India Today Group as Consulting Editor
Our Correspondent, 12 Sep 2014

The leading media group, in keeping with the wide acclaim it has always received for the quality of thought, today added another senior member - Rajdeep Sardesai. Oxford and St. Xavier’s educated, Rajdeep started his television career in 1994 and was a founding member of NDTV and, subsequently, CNN-IBN. Prior to TV, he worked with TOI for 6 years and was the city editor of its Mumbai edition. Rajdeep has served as the Editor-in-Chief of IBN18 Network, including CNN-IBN, IBN-7 and IBN-Lokmat for the last 9 years. He has just finished his first book based on the historic 2014 elections; its release is much awaited. Rajdeep has won several national and international awards for journalism, including the Padma Shri in 2008.
He has also been the President of the Editors Guild of India, the only television journalist to hold the post and was chosen a Global leader for tomorrow by the world economic forum in 2000.
With 1.52 million followers on Twitter, one of the largest for any news personality, Rajdeep Sardesai says, “When not chained to the news, I watch sport, read, write, sleep and enjoy family holidays.”
Welcoming him to the group, India Today Group Chairman and Editor-in-Chief Aroon Purie said, “Rajdeep has been an asset to whichever team he has belonged to, including the cricketing ones. Great to have him with us. I know he will hit the ball out of the park for Team India Today."
During his career, Sardesai has covered and analysed all major national and international stories, and has a definitive understanding of national politics. He has contributed to several books and writes a fortnightly column that appears in seven newspapers. As a start, he will be doing a marquee show for Headlines Today and contributing to the revamp of the Channel and its alignment with digital assets of the group.



Social Media and Mainstream Media : A love Hate Tale

Andreas Kaplan, Professor of Marketing and Social Media and Michael Haenlein, Editor of the European Management Journal (EMJ), have defined social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content Social media technologies take on many different forms including Magazines, Internet forums, weblogs, social blogs, microblogging, wikis, podcasts, photographs or pictures, video, rating and social bookmarking.
In their highly acclaimed article ‘Users of the world, unite! The challenges and opportunities of Social Media’, Published in the Jan-Feb 2010 issue of ‘Business Horizons’, the bimonthly journal of the Kelley School of Business, Indiana University Kaplan and Haenlein classified six different types of social media.
These are collaborative projects (e.g., Wikipedia), blogs and microblogs (e.g., Twitter), content communities (e.g., YouTube), social networking sites (e.g., Facebook), virtual game worlds (e.g., World of Warcraft), and virtual social worlds (e.g., Second Life).

Many of these social media services can be integrated via social network aggregation platforms. Social media network websites include sites like Facebook, Twitter, Bebo and MySpace.
With a burgeoning number of users joining the online community world wide, the importance of social media is significant – not only for the purpose of connecting with the people we know but also for the purpose of disseminating information thereby informing, influencing, moulding and building mass opinions.
The Anna Movement against corruption in India exemplified the power of social media. While critics claim that the anti-graft crusade was a television generated movement, the fact remains that a large number of youth who joined the campaign across the country were deeply influenced by the social media, although aided and abetted by the visual media. We have witnessed the use of social media technology during the widespread unrest in the Middle East – Libya, Syria, Egypt and Bahrain.
In fact, the experiences in Egypt and Tunisia have prompted the Syrian Government to maintain a strong surveillance on the use of new media technologies. China and Pakistan have often restricted access to social media on political and cultural grounds. In India too, the Central Government has made futile attempts to censor social media but have backtracked following huge hue and cry.
In neighbouring Nepal, the importance of these informal channels was recognised after the February 2005 takeover by the then King Gyanendra, when almost all the formal channels of information were blocked and only a few online media and blogs remained to share information with the public.
It is not only during unrest and rebellions that the social media has come handy. They have proved to be immensely invaluable during natural catastrophes and even emergency situations like the 26/11 terror attacks in Mumbai and the fires at Mantralaya and at Kolkata recently.

However, what’s more interesting is the emergence of social media not only as a crucial source of information for the mainstream media but also as a key competitor in the race for breaking news.
It is said that Twitter users posted the message about the death of singer Whitney Houston twenty seven minutes before the mainstream media broke the news.
According to the Telegraph, tweets were posted at a rate of around 70 tweets every five seconds during the Mumbai terror attacks. Blogs and social networking sites were abuzz with news, photo, audio-visual and eyewitness accounts as the events unfolded. The increasing significance of social media to the mainstream media can be gauged from the fact that now Sky News has a Twitter correspondent researching the microblogging platform.
Back home, in India, we have had former UN Under Secretary General and Minister of State for External Affairs, Shashi Tharoor, who lost his job following a series of tweets revealing juicy information about the goings on in the highly lucrative Indian Premier League. The young, media savvy author and columnist was not the only loser in the episode. His friend and now wife Sunanda Pushkar lost her stakes (sweat equity) in the Kochi team, IPL wizard Lalit Modi lost his job and Kerala lost its only IPL team. The episode provided lot of masala to the mainstream media. So did the tweets of actor director Farah Khan on the SRK-Sirish Kunder spat. The tweets of film stars and starlets often grab media headlines.

Instead of calling the media to air their enlightened opinions, on subjects ranging from tooth aches to Timbuktu, the celebrities, including the Big B, have taken to the social media to reach out to their fans, hit out at their rivals and remain in news. The politicos have also joined the bandwagon, with the BJP leaders taking the lead. Leader of Opposition Sushma Swaraj’s tweets keep the party beat correspondents updated with the latest in the party and parliament while veteran leader LK Advani has shocked and surprised many within and outside the party with his blogs on issues ranging from media to Modi and films to foreign policy. Lauding the role of social media, particularly in cornering senior journalists Barkha Dutt and Vir Sanghvi in the wake of the Nira Radia tapes, even as mainstream media remained a mutte spectator, columnist Sachin Kalbag wrote in the Mail Today, “Online media in India rarely, if ever, gats its due. But it is social media, with its ability to become, as a senior journalist put it, a lynch mob that is something that media professionals would do well to remember. It is debatable whether a “lynch mob” or a “mass movement” would describe the phenomenon. It does not matter, really, because social media has well and truly arrived in India. Apart from mainstream media, social media is also being put to good use in social sectors in a big way.
Associate Professor Jo Tacchi, a Principal Research Fellow in the Creative Industries Faculty, is working on a series of projects funded by the Australian Research Council, UNESCO, UNDP and other international non-government organizations to enlist new media to help poverty alleviation in India, Nepal, Sri Lanka and Indonesia.
Although each initiative is adapted to local circumstances, the common objective is to give local communities the skills to set up their own independent and community-based media resources to address issues that are important to these communities. Such issues might include health, education or politics, and the media used range from local radio stations to new media forms such as websites.

Finding a Voice: Making technological change socially effective and culturally empowering is one of the leading projects in the programme. Taking a participatory approach to research, aiming to empower people through finding their own voice, the project looks at using old and new media technologies to reduce poverty in poor communities in terms of people’s participation. This is achieved by assessing people’s capacity to participate in various activities such as self expression and freedom of social networking media. Census 2011 was logged on 24x7 on Facebook with live update, comments and responses from the department.

The office of the Registrar General and Census Commissioner of India thought of the Facebook idea soon after it released the momentous Census 2011 findings. The result has been more than satisfying.
According to Census Commissioner Dr C Chandramouli, “This initiative has really helped to connect with the people. The responses of the people have been overwhelming. People have been very inquisitive and thoughtful throughout and have been actively participating and commenting on our regular updates.” He is not averse to criticism and looks forward to some constructive suggestions to engage the public better.
Several other Ministries and departments including the Ministry of External Affairs too have joined the bandwagon. With India emerging as the third biggest Facebook market with nearly 4 crore 98 lakh Facebook users, the anxiety of the Government to reach out to GenX is understandable. According to Socialbakers, the contry is expected to have maximum number of Facebook users by 2015 while Semiocast, a social media monitoring tool, has rated India as the sixth highest user of Twitter. The other popular social media platforms include You Tube and Orkut.
A recent ‘Tata Consultancy Gen Y Survey 2011-2012’ of nearly 12,300 high school students across 12 Indian cities found that 85 percent of the students use Facebook.

Interestingly, Socialogue, a survey on social media trends and behavior, revealed than 56 percent of Indians would prefer giving up television than giving up social networking sites. It revealed that nearly 37 per cent of people prefer a large network of friends as compared to close friends.
The negative impact of the growing influence of social media is also causing concern to sociologists and educationists. According to ‘Global Youth Online Behaviour Survey’ conducted by Microsoft, India ranked third in the list of 25 countries where 53 percent of the surveyed children aged between eight and 17 admitted that they were victims of cyber bullying.
Even as they are increasingly coming to terms with social media or citizen journalism as a major source of information, the mainstream media too is feeling the punch of this “cyber bullying”.
A major problem confronting media houses is that their own staffers are choosing to break news on their individual accounts as against the professional platform. The staffers are also often found to be re-tweeting news breaks from correspondents working in other organizations.

The gravity of the situation can be gauged from the fact that BBC has drawn up an editorial policy on the use of social media for its editorial staff. While the organisation’s guidelines for breaking news recognizes the increasing value of other social networks, as a platform for its content, a newsgathering tool and a new way of engaging with people, the BBC has developed a system that enables its own reporters to send their messages simultaneously to its newsroom systems as also other journalists’ Twitter accounts. Thus, the journalists can no longer break news in their personal account before it is officially published from the media house.
Sky News too has issued guidelines to prevent its journalists from tweeting news and ‘undermining’ its credibility. Richard Sambrook, the director of the BBC Global News Division, feels that the impact of social media has been overestimated in the short term and underestimated in long term. Asserting that mere information is not journalism, he says one gets a lot of things, when one opens up Twitter in the morning, but not journalism.
“Journalism needs discipline, analysis, explanation and context. It is still a profession”, he says. According to him, the value that gets added with journalism is judgment, analysis and explanation and that makes the difference. While maintaining that journalism will stay, Sambrook says journalists must, however, understand one rule: if you believe you are in competition with the internet, find your way out. Collaboration, openness and link culture are rules, you can’t deny at the moment.

John Kelly, a columnist for the Washington Post, who has published a report on the rise, challenges and value of citizen journalism for the Reuters Institute for the Study of Journalism points out that today the Huffington Post competes with the Washington Post not in terms of journalism, but in terms of its readers.
Social media for him are not only important for citizen journalism, but for reaching out to the readers as well. Mainstream media are exploring the use of social media to drive traffic; already 8% of the Daily Telegraph web traffic comes from social media. Leading trans-national wire service Reuters too is exploring blogging to set up a community offering specific trade news and information as the financial community is increasingly relating to the social media.
Many Editors in India and other developing countries are looking at social media as a boon, particularly the electronic media. In their view, if people hear anything on social media, they immediately check out for the details on radio and TV and the audio visual media can use inputs from social media can use inputs from social media including you tube, to their advantage. Several newspapers have launched their online editions, which is also turning out to be a good revenue model.
Many are even suggesting that in the days to come, newspapers may consider giving up event based news and focus more on the implications of such events.
It the words of Prateek Pradhan, Editor of Nepal’s leading national business daily ‘Karobar’, “newspapers need to go much more in depth and 360 degree view of the events. So, the social media have provided boon (in a way) to some mainstream media, and challenged others to find their niche Journalism,”
In some cases social media and main stream news media would be rivals, but in other cases they could be complementary to each other. “When the social media draw in readers and viewers to mainstream media, they are of course complementary. But both of them should and can find ways to take benefit from each other. In the real world they live in, both cooperation and competition exists,” he says.

(Author is a Delhi-based senior journalist)

COVRTESY : Media Critique


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