Poem in Silk OnlyPaithani to enter Bengaluru market
Bhopal:MMNN: 17 March 2018

Inauguration to happen on the occasion of Ugadi on March 18, 2018; a collection of Paithani, Maheshwari, Chanderi, Irkal, and Gadwal Sarees, also kurtis and dupattas will be available. BENGALURU: OnlyPaithani, creator of the finest of the authentic Paithani sarees and Handlooms, announces the launch of its new retail store in Bengaluru. The store is located at the heart of the shopping destination Indiranagar, and is dedicated exclusively to curating the most impressive Paithani Sarees. Amongst other collection, they have Maheshwari, Chanderi, Irkal and Gadwal Sarees with intricate borders and vibrant colours that range across the colour spectrum, besides the Sarees that they are known for Paithani. To celebrate the grand opening of its store in Indiranagar, Bengaluru location, OnlyPaithani offers 10% discount on all purchases. A very special momento also awaits for all customers visiting the store on inauguration day. OnlyPaithani has the motto that love for traditional handloom will always be a colourful romance of every woman and for the modern brides of today. The wide range of sarees enhances every occasion and brightens the beauty. OnlyPaithani offers an opportunity to enjoy Indian traditions with luxurious silks and rare colours with golden thread work.
Ms. Arati Baandal, Proprietor at OnlyPaithani
said, We were exploring opportunities to expand the designer Paithani sarees with the traditional touch to reach out to common people. We have our online handloom saree store operated from Mumbai, now expanding to the South starting with Bengaluru. With OnlyPaithani, customers can feel the purity of the fabric and the craftsmanship. Women will love the power of transformation and pure ecstasy that a saree brings about when she drapes it. The Paithanis distinct style of a broad boarder and an oblique body makes them especially beautiful when draped over the shoulder. The saree is a way of upholding tradition and it is that which makes it an art. It has been called a Poem in Silk and at OnlyPaithani it is treated as such. The Sarees housed are the kind that brides would be proud to wear at their wedding, and the kind that get passed on from one generation to the next as family heirlooms. The beautiful Paithani sarees are handwoven in pure silk and zari with traditional border and a grand pallu. OnlyPaithanis inventiveness and innovation in the space of Saree shopping make them an ideal choice for customers. They strike an artistic balance to use new age technology to make old world charm accessible. Not all things need to be modernized, and thus they ensure that the romance of traditional handloom stays, instead of the machine, power loom.
Ms. Arati Baandal adds,
The look has incorporated the famous weaving styles that we already have the Paithani. Women will love the designs and will say a big yes at the first sight itself. Buying handloom silk sarees from our store will add royal collection to your wardrobe. We bring the latest collections, the glorious sartorial traditions with huge variety and in affordable prices." Saree shopping has either remained quaint but tedious or modern but impersonal. OnlyPaithani bridges this gap to bring to the customers the cornerstone of Indian attire while making sure to include the variants of every region. Prices of designer Paithani Sarees range from Rs. 8000 for a simple, yet traditional one up to Rs. 30,000 for one with floral borders in pure silk and zari. The designs include varieties of borders like peacock and lotus border, turquoise border, parrot green tissue border and the PatliPallu, (with pleats appearing in different pattern), the antique concept , the Ajanta Lotus or the Asavali (the floral motifs). Apart from exclusive Paithani sarees, they also have in their collection some exquisite handloom sarees like the Gadwals and Irkals from other states of India. The brand is also accessible internationally as they ship across the world, and even accept PayPal. The address of the store is: 10th Main, 1st cross, Indiranagar Stage 2, Off 100ft Road, Bengaluru, Karnataka 560008.
About OnlyPaithani
As the name suggests, we at OnlyPaithani create and source the finest of the authentic Paithanis & Handlooms to make them available to you. Paithani is not just another type of weave its a tradition, a Poem in Silk as its been called for centuries, an art, a heirloom of Maharashtra which every lady of this great land wants to own, every daughter wants to get married in and every mother wishes to pass on hers to the next generation. Its a garment woven with much love and care with the best of silks and zari. We at OnlyPaithani hope to get to you the Paithani you have always desired along with some other traditional handlooms you will be proud to own. Though we seem quite biased towards Paithanis, we love all handlooms, especially silks and would present them on our website some of the most exclusive creations from time to time. You will surely come across some of the most exquisite Gadwals, elegant Irkals, royal Chanderis, beautiful Maheshwaris and more from time to time at OnlyPaithani.

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The prismatic flair by Wrap Studio

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Madhuri Dixit brings bling on at Jhalak Dikhhla Jaa !

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Gaurav Gupta made Asin look good with this experimental sari

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STYLE WARS: Parineeti Chopra or Alia Bhatt?

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Aishwarya Rai’s Aaradhya, Sushmita Sen’s Alisah, Karisma's Kiaan: Most stylish celebrity tots

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BLAST FROM THE PAST: Aishwarya Rai’s top 5 hot and sexy looks at Cannes

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Freida Pinto sashayed down in a Chanel attire with an Indian twist

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Eye candy Imran Khan plays game changer with funky socks

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Aishwarya Rai Bachchan, Sridevi, Karisma Kapoor: Top 5 stylish Bollywood moms

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Top 20 best looks of reality star Gauhar Khan

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A Fashionista’s diary: Look how Deepika Padukone keeps it simple and neat

The actress opts for a plain jane appearance on Anupama Chopra's talk show ‘The Front Row’. She is seen sporting an Archana Rao top from her Frou Frou Autumn Winter 2014 collection which has detailing. She paired the top with blue jeans and pink pumps. Wavy side-swept hair and red lips finished out the look. Deepika Padukone was a guest star on the latest episode preview of Anupama Chopra’s talk show, which talks about the making of a superstar.

Indian Clothing - Salwar Kameez
Western culture is developing a grand love affair with a distinctive fashion style that is Indian. Along with Indian music and spirituality, Indian Clothing is having a huge impact on the mainstream identities of western style and culture. Indian people express themselves a great deal through their clothing. Their spiritual quest for perfection plays a role in their choices of beautifully colored, dramatic, and flowing garments. The styles speak to the spirit with sumptuous, vibrant colors woven into the intricate and ornate designs to be found resonating throughout India.

Salwar Kameez, started as an alternative dress form Kashmir and Punjab, & it has grown in popularity all over India and in all the Muslim countries of the world, especially with younger women. With Celebrities like Goldie hawn, Sally field, Hillary Clinton, Jennifer Lopez and the Late Princess Diana adorning the Salwar (Shalwar) kameez at high profile events, this garment is clearly the current flavour in the West. Salwars are pajama-like trousers gathered at the waist and ankles, worn underneath a long, loose tunic known as a kameez.

Some tips on Salwar Kameez.

• The kameez should be a little longer in height. It makes you look taller. If your height is around 5 feet 3 inches then your kameez height should be around 47- 48 inches.

• If you have broad shoulders then avoid wearing puffed sleeves.

• If you have fat arms and therefore cannot wear sleeveless then go in for sleeves of about 5-inch length. This will hide the flab on your arms and your hands will look thinner.

• Salwar or shalwar can be worn in many styles. Styles keep changing with Trends. Recently big bottoms were in fashion and now short Kurtas are back in vogue.

• Chudidar looks good on long kameez or Kurtas.

• Avoid wearing them on short Kurtas. Chinese collar (closed neck) makes you look tall, but avoid it if you have broad shoulders.

• Tucks might be out of fashion but they give a very good cut to the Kameez.

• Avoid Organza or any stiff cloth if you want to look slimmer.

• Dark colours like maroon, red, blue or brown look very good on dark women.